The Fish & Chips experience is only available at Selfridges London and offers an interactive experience with Jellycat counter staff, as well as Jellycats being presented in special packaging alongside stickers and pin badges not available anywhere else.
Although there won’t be the full ‘van’ experience in their new Selfridges locations in Manchester and Birmingham, the Fish & Chips characters will have their own dedicated display space within the Jellycat General Stores.